The visit to Shanti Mohalla whipped up my appetite to visit the wholesale garment market, in Delhi - Gandhi Nagar. Touted as Asia’s largest whole sale ready made garment market, it is haven for garment manufacturers and retailers. Gandhi Nagar market is Asia’s largest wholesale market for apparel. There are rows upon rows of shops selling garments. Of course, there are plenty of other articles also which are sold. Gandhi Nagar has over 50000 shops of which around 10000 shops are of readymade garments. There are about 8000 shops in the market dealing exclusively in readymade garments. The number of small factory operating in and around this area servicing them is around 10,000. It provides employment to nearly 3,50,000 persons
The readymade garment business of nearly the entire Delhi is controlled from here. Barring the branded readymade garments, the local and others whet their appetite from here. Today, the areas where the business is carried on are Ashok Bazaar, Subhash Road, Ram Nagar, Shanti Mohalla, Kapada market, Old Seelamdpur Road and Raghuvarpura Main road tailoring material market. There are around 19 galis or lanes from the main road. These include Shyam Gali, Gurudwara Gali, Mahavir Gali, Durga Gali, Prem Gali, Arya Samaj Gali amongst others.
What one gets is products from all over the country. The traders have been shrewd and market savvy to establish links to procure wholesale ready made garments from across the country. The range caters to kidswear, teenwear, women’s wear and men’s wear. So there are specialists who procure Lucknowi Chikan and deal only in Chikanwear. There are those who work with Bengali products including gamchas, lungis, baby frocks, kidswear all made in Calcutta. Similarly garments made in Mumbai make it here as does that from Ahmedabad. Now the trend is also to products from overseas like Bangkok, China and Taiwan. This range is a boon for a retailer who offers a host of products from all over the country.
Not only that multi thread embroidery machines have been installed in homes, on terraces which carry it out on fabrics by the galore. Customisation and buying in small quantities is possible.
Location: Located yes amidst the crowded area of East Delhi and in true wholesale market parlance chaotic with handcarts, vehicles, bullock carts, rickshaws and of course people jostling for space. The easiest way to access the market is from the ITO Flyover, after crossing it to turn into the road towards Geeta Colony. On the main road itself there is a parking, the market can be accessed by foot by crossing the foot over bridge. I though took a slightly circuitous route via Jheel Mandi from the main Patparganj Road to be led into the Gandhi Nagar Market. This route can also be accessed to hit Shanti Mohalla and believe me is a simpler way of getting there!
Timings: The market is closed on Mondays. Timing morning 9:30 am to 7:30 pm evening.
Highlight: The retailer need not develop his own sources for each product but can in turn procure his entire inventory from the market. The rates are immensely economical as the traders pick it up bulk from the manufacturer and sell it wholesale.
Insider Tip: All garment designs which are “hot” or fast selling are sold here. The fabric is immaterial nearly everything from lycra halter tops to jeans, sherwanis, ghaghras are sold here. Apart from these sourcing hubs across the country and now overseas as well, a large number of garments are manufactured in and around the Gandhi Nagar area. There are tailoring units, fabricators and housewives who custom tailor these products. The units are spread across Shahdara, G T Road, Noida, Ghaziabad and more. It is these tiny tailoring units cum residence which also churn out a huge huge number of garments. The major or chalu item is jeans
Brave the traffic and you will be rewarded with some great bargain buys!